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Old 07-25-2007, 01:00 PM
 
Join Date: Jul 2007
Posts: 32
Default Yahoo settings

Hi all,

When it comes to campaign settings in Yahoo, you need to enter everything on campaign level, unless you want different settings for individual adgroups or keywords.
Example:
I entered keyword match type standard on campaign level for a client but it still showed advanced match when I had a look at single keywords. According to Yahoo this is fine as the campaign level applies to all levels below that.

Thanks, Sandy
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Old 07-25-2007, 06:45 PM
 
Join Date: May 2007
Posts: 15
Default This is a difference to Google

This is different to Google - right Sandy. Which way is better?
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Old 08-05-2007, 04:14 PM
 
Join Date: Jul 2007
Posts: 32
Default

Google is better because it saves time initially to enter the keywords in different match types for each ad group. Also, I find the navigation clearer and easier to see at first glance which keywords were uploaded.
The new Yahoo platform takes a while to get used to as you always need to remember if campaign or adgroup level should have priority.
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